Protecting Your Online Reputation

By Chris Smith, President of Argent Media Edited By Ken Adams and Douglas Burson, Sphere Marketer & Analytics This article is written for our small-business clientele – if you or your company are unfamiliar with “Online Reputation Management” – it’s a critical part in developing your short- and long-term business prospects and growth. Online marketing […]

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Your Sales Engine – Building An Enduring Competetive Strategy.

By Ken Adams and Douglas Burson, Sphere Marketer & Analytics Is it a mystery?  Something found in secret codes in the latest book about “Business Building?” Yes, and you must take the time to step back – often. Every business owner, project leader or anyone responsible for delivering growing sales. If your Sales and Profit […]

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Sports and Entertainment Venues – Geo-Spatial Proximity Advertising

  (C) 2017 Sphere Marketer & Analytics.  Every search engine and social media Platform delivers your branding and advertising using our proprietary software – SMA2.  We use specialized “Latitude and Longitude” Coordinates to instruct Google and other platforms to present your advertising in very narrow areas – such as a football stadium on gameday, or […]

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Sports/Entertainment Venues: Geo-Spatial Advertising

  Part 2: Sphere Marketer & Analytics has developed a “Cost efffective Advertising Platform” known as “Geo-Spatial Advertising.” Technical  Ken Adams and Douglas Burson Sphere Marketer & Analytics, Client Proximity Online Advertising Exclusively For Professional and Amateur Sporting Venues (C) 2017 – Preview Mercedes Benz Stadium, Atlanta, Georgia (Atlanta Falcons – NFL) The Successful 21st […]

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Businesses Are Built Upon Relationships.

About Sphere Marketer & Analytics “Businesses are built upon relationships.  Not technology.” Sphere is a “private clientele” sales development and marketing communications specialty practice located in Kansas City, Missouri, with operational offices in Atlanta and Chicago. We work exclusively for clients who may feel “trapped” in the world of technology, hoping sales will increase. And […]

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Discovery. Bridge. Plan.

“The strongest business bond you will ever build is with a friend.” What should a Strategic Marketing and Sales Plan Look Like? Your Plan should look exactly like your current client base…continually building relationships with your clients…and listening.  Simple and difficult.  New clients being attracted, not pushed.  Creative and practical.  Elbow grease and time. Discovery. […]

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"Big Data" and "Small Business"

By Ken Adams and Douglas Burson Sphere Marketer & Analytics   The advent of sales analytics has sales professionals paying attention to metrics such as dials and e-mails per day to track prospects.  How is “Big Data” accelerating your “Small Business” Sales? As for sales performance and Client Relationships, how are “measurement, pipeline value and […]

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Creating "Repeatable Revenue" – The "Illusion" Has Become Real.

By Ken Adams and Rick Dillon – Sphere Marketer & Analytics “Sales leadership is very different from sales management.  The Sales Leader empowers sales managers to drive the sales team to succeed. As a result, the Sales Leader is the person who leads the sales organization to generate predictable and repeatable revenue for the company.” […]

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The "Silver Handcuffs" of technology.

The 21st Century Business Enterprise.  Wearing the “Silver Handcuffs” of technology? By Cindy Sanders, Chief Technology Officer, with Douglas Burson Sphere Marketer & Analytics When – did you as a business owner last speak with your most important customers? How is your company identifying prospective customers? If – any of these following “business-building tools” seem […]

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