Innovating in a “Flatline” Market

Innovating In A “Flatline” Market By Doug Burson and Paula Aaron Rose, Sphere Marketer & Analytics The Challenge Most companies have ambitious growth goals. The trouble is there are only so many sources of market growth. Markets in many countries and industries are flat and increasingly commoditized; achieving growth in market share is expensive; and acquisitions […]

Read more
What’s the relationship between price and value?

Written and Published By Al Eidson, Eidson & Partners and SparkLabsKC Feature Photo Copyright Grant Nelson https://gfotoz.wixsite.com/portfolio Presented By Sphere Marketer & Analytics We regularly publish a blog on the latest trends in product development, branding, marketing and lessons learned from startups.  eidsonandpartners.com Price Matters: How Price Impacts Value Perception for Consumers What’s the relationship […]

Read more
Chasing The Google Dragon – Why We Pressed The “Snews” Button.

By Aleh Barysevich, Founder and Chief Marketing Officer at Link-Assistant.Com Published In searchenginejournal.com Edited By Doug Burson and Cindy Sanders, Sphere Marketer & Analytics Is this building your business?  Tight marketing budgets.  ROI Measurement.  Sales? “I remember being awestruck back in 2013 by Brian Dean’s list of more than 200 Google ranking factors. My first […]

Read more
Your Sales Engine – Building An Enduring Competetive Strategy.

By Ken Adams and Douglas Burson, Sphere Marketer & Analytics Is it a mystery?  Something found in secret codes in the latest book about “Business Building?” Yes, and you must take the time to step back – often. Every business owner, project leader or anyone responsible for delivering growing sales. If your Sales and Profit […]

Read more
Thermo-Dynamics and Client Launch.

By Doug Burson, Sphere Marketer & Analytics The main components of CRM are building and managing customer relationships through marketing and observing relationships as they mature through distinct phases. If your company continues to believe customers are still resources that can be used for up-sell or cross-sell opportunities, rather than humans looking for interesting and […]

Read more
Why Winners Win. Why Losers Lose.

By HBR.org – Courtesy Rich Bendis and innovationamerica.us Written By Gordon Tredgold, Founder and CEO, Leadership Principles; Edited By Doug Burson, Sphere Marketer & Analytics 5 Regrets of a Failed Entrepreneur:  What I would do differently. 80% of new businesses fail – often for completely avoidable reasons. Others fail because of a lack of organization, preparation, or […]

Read more
Czech Republic Students Develop Sphere Marketer “Chatbox” Prototype

  Chatbots.  A Conversational User Interface For Small Businesses. By Douglas Burson, Sphere Marketer & Analytics, and Students At Gymnázium Bohumila Hrabala v Nymburce High School in The Czech Republic The Successful 21st Century Small Business Enterprise must constantly be on the look-out for ideas, sales opportunities, client development and marketing ROI.  “Chatbox” Technology offers these benefits. […]

Read more
Chasing Ghosts, Google and Goblins

Cindy Sanders and Douglas Burson, Sphere Marketer & Analytics With the evolution of Google’s core search algorithms, and in the wake of major adjustments that have gone by names like Panda, Penguin and Hummingbird, being found on the web has become likened to obtaining a doctoral degree in physics or mathematics. As entrepreneurs, we all […]

Read more
Ecommerce for your business. Google Rocket Fuel for your clients.

  We work with very few clients.  Web, Google, SEO, Ecommerce are more than a puzzle.  Combine math, design, marketing, writing, Platform, competitive analytics, user interface, sales and United States financial processing. Start.  Contact Sphere Marketer & Analytics.  See Our Work: www.spheremarketer.net Google has advanced to the point where its algorithm has an incredible understanding […]

Read more