How “Business Clusters” Create “Collective Genius.”

The evolution of the successful 21st Century Business Enterprise – “Clusters” By HBR.org – Courtesy Rich Bendis and innovationamerica.us Today when we talk about business “clusters,” we’re usually talking about the technology industry in Silicon Valley, the financial sector in London or New York, or automakers in southern Germany. But clusters go back much further […]

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Robbie Manufacturing Repositioned To A Consumer Brand

  Robbie Manufacturing was co-founded by Irv Robinson in 1970. The company is a flexible packaging supplier specializing in on-site packaging needs for grocery stores, shrink wrap packaging of multipack consumer goods – and packaging solutions for food processors. Located in Lenexa, Kansas, Robbie Manufacturing today employs more than 175 employees and and revenues are […]

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Czech Republic Students Develop Sphere Marketer “Chatbox” Prototype

  Chatbots.  A Conversational User Interface For Small Businesses. By Douglas Burson, Sphere Marketer & Analytics, and Students At Gymnázium Bohumila Hrabala v Nymburce High School in The Czech Republic The Successful 21st Century Small Business Enterprise must constantly be on the look-out for ideas, sales opportunities, client development and marketing ROI.  “Chatbox” Technology offers these benefits. […]

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Chasing Ghosts, Google and Goblins

Cindy Sanders and Douglas Burson, Sphere Marketer & Analytics With the evolution of Google’s core search algorithms, and in the wake of major adjustments that have gone by names like Panda, Penguin and Hummingbird, being found on the web has become likened to obtaining a doctoral degree in physics or mathematics. As entrepreneurs, we all […]

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Ecommerce for your business. Google Rocket Fuel for your clients.

  We work with very few clients.  Web, Google, SEO, Ecommerce are more than a puzzle.  Combine math, design, marketing, writing, Platform, competitive analytics, user interface, sales and United States financial processing. Start.  Contact Sphere Marketer & Analytics.  See Our Work: www.spheremarketer.net Google has advanced to the point where its algorithm has an incredible understanding […]

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Building Your Brand and Franchise

Kathy Hartman, US Marketing Director; Trading Area Expert, Builder of Infrastructure Technology Solutions at McDonald’s Corporation Alayna Frankenberry, Franchise Brand Management, Global Brand Management Kathy Hartman and Douglas Burson, President, Sphere Marketer & Analytics Keep in mind that just because a certain franchise structure works in one market, doesn’t mean it’s the best choice for […]

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